This data was originally featured in the March 5th, 2025 newsletter found here: INBOX INSIGHTS. March 5, 2025: Finding Joy in AI, Deep Research Prompting In this week’s Data Diaries, we have an embarrassment of riches when it comes to AI-enabled deep research: For manual deep research, there’s Google’s NotebookLM For automated deep research there’s: […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss optimizing your AI content strategy in the age of artificial intelligence. You’ll discover how to make your content appealing to both humans and AI algorithms, ensuring maximum reach and engagement. You will learn to balance data-driven AI optimization with the irreplaceable […]
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This data was originally featured in the February 19th, 2024 newsletter found here: INBOX INSIGHTS, February 19, 2025: Finding AI Wins, AI Use Case Formats In this week’s Data Diaries, let’s talk about the ingredients for a good use case. To be clear, a use case isn’t the same as a case study – a […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about generative AI and how to use it in your […]
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This data was originally featured in the February 2nd, 2025 newsletter found here: INBOX INSIGHTS, February 2, 2025: Finding Clarity, Dealing with Missing Data In this week’s Data Diaries, we’re going to get adjacent to the third rail (politics), but it’s timely and important. Recent changes by the US government have taken thousands of useful […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how you can use AI for business continuity planning. You’ll […]
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In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss local AI, and open AI, and its implications for your business. You’ll discover how to protect your sensitive data by keeping it within your own systems. You’ll learn to reduce costs associated with large-scale AI tasks. You’ll find sustainable practices that […]
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This content was originally featured in the November 13th, 2024 newsletter found here: INBOX INSIGHTS, November 13, 2024: Validating Ideas With User Stories, Everything Can Be Measured In this week’s Data Diaries, let’s recap a brief reminder that arose during our MarketingProfs B2B Forum workshop this year. When we talk about using data to make […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about the most important marketing and AI trends of 2024. […]
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Welcome to the 12 Days of AI Use Cases! In this series, we’ll be looking at how to generate use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case through the lens […]
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