In-Ear Insights AI Strategy for How To Keep up With AI Technology Changes

In-Ear Insights: AI Strategy for How To Keep up With AI Technology Changes

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss AI strategy and how to stay sane amidst the whirlwind of constant AI advancements. You’ll discover practical strategies to navigate the overwhelming influx of new AI models and technologies. You’ll learn how to prioritize your business needs and focus your AI […]

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INBOX INSIGHTS, January 22, 2025: Best Practices for Building and Measuring Trust

INBOX INSIGHTS: Best Practices for Building and Measuring Trust (2025-01-22) :: View in browser 👉 Pre-register for our new course, Mastering Prompt Engineering for Marketers! Best Practices for Building Trust Given the ups and downs of this week, this year, this decade, I figured it would be a good time to revisit trust building. Chris […]

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In-Ear Insights Tiktok Marketing, Social Media Strategy, and Diversification

In-Ear Insights: Tiktok Marketing, Social Media Strategy, and Diversification

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss Tiktok marketing and social media strategy diversification after the recent TikTok incident. You’ll learn how to create content that thrives regardless of platform changes. You’ll discover strategies to build a direct, trusting connection with your audience, reducing reliance on third-party platforms. […]

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So What How to use Generative AI to Analyze Data

So What? How to use Generative AI to Analyze Data

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use generative AI to analyze data, starting with […]

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INBOX INSIGHTS, January 15, 2025: Considerations for Local AI, Data Analysis with AI

INBOX INSIGHTS: Considerations for Local AI, Data Analysis with AI (2025-01-15) :: View in browser 👉 Download Letters From The Corner Office, the annual book by Katie Robbert! No forms to fill out, no info to give. Four Considerations for Local AI Models I’ve been thinking a lot about the future of AI implementation in […]

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In-Ear Insights Analyzing Data with Generative AI

In-Ear Insights: Analyzing Data with Generative AI

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss analyzing data with generative AI. You’ll discover how to leverage AI to understand your marketing data better. You’ll learn powerful techniques to identify trends and patterns in your data, even if you’re not a data scientist. You’ll learn to use the […]

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INBOX INSIGHTS, January 8, 2025: Rooted In The Basics, Marketing Jobs Report

INBOX INSIGHTS: Rooted In The Basics, Marketing Jobs Report (2025-01-08) :: View in browser ✅ Download our newly released 2025 Marketing Trends Report! Rooted: to Establish Deeply and Firmly I know a lot of people have New Year’s traditions. We at Trust Insights are not excluded from that. As Michael Scott said, “I’m not superstitious, […]

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In-Ear Insights What is Local AI OPen Model AI

In-Ear Insights: What is Local AI / Open Model AI?

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss local AI and its implications for your business. You’ll discover how to protect your sensitive data by keeping it within your own systems. You’ll learn to reduce costs associated with large-scale AI tasks. You’ll find sustainable practices that reduce your environmental […]

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Everything can be measured

Everything Can Be Measured

This content was originally featured in the November 13th, 2024 newsletter found here: INBOX INSIGHTS, November 13, 2024: Validating Ideas With User Stories, Everything Can Be Measured In this week’s Data Diaries, let’s recap a brief reminder that arose during our MarketingProfs B2B Forum workshop this year. When we talk about using data to make […]

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INBOX INSIGHTS, December 18, 2024: Happy Holidays From Trust Insights!

INBOX INSIGHTS: Happy Holidays From Trust Insights! (12/18) :: View in browser ✅ Download our newly released 2025 Marketing Trends Report! Trust Insights’ Top-Performing Content for 2024 It’s the end of the year. This has been simultaneously the fastest and slowest year ever. I feel like January happened eight years ago, and at the same […]

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