AI Integration Part 1

AI Integration Strategy Part 1

This data was originally featured in the April 9th, 2025 newsletter found here: INBOX INSIGHTS, April 9, 2025: AI Integration Strategy Part 1, AI Prompting Frameworks Approaching AI Integration Strategically – Part 1 The pressure to adopt AI is everywhere, but rushing in without a strategy is like me trying to walk my 125 lb […]

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FOUNDATIONS IN AI

Foundations in AI

This content was originally featured in the March 12th, 2025 newsletter found here:INBOX INSIGHTS, March 12, 2025: Foundations in AI, AI Model Benchmarking The Foundation Still Matters I was sitting in a lecture hall at Worcester Polytechnic Institute (WPI) last week, speaking to a room of bright students through the Women in Data Science (WIDS) […]

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INBOX INSIGHTS, March 12, 2025: Foundations in AI, AI Model Benchmarking

INBOX INSIGHTS: Foundations in AI, AI Model Benchmarking (2025-03-12) :: View in browser 👉 Take our new course, Mastering Prompt Engineering for Marketers! The Foundation Still Matters I was sitting in a lecture hall at Worcester Polytechnic Institute (WPI) last week, speaking to a room of bright students through the Women in Data Science (WIDS) […]

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Prioritizing People

Prioritizing People

This post was originally featured in the January 29th, 2025 newsletter found here: INBOX INSIGHTS, January 29, 2025: Prioritizing People, AI Models vs Apps Why Your AI Implementation Will Fail Unless You Prioritize People “We need to implement AI now—our competitors are leaving us behind.” That’s what a client told me last week. But when […]

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INBOX INSIGHTS, February 19, 2025: Finding AI Wins, AI Use Case Formats

INBOX INSIGHTS: Finding AI Wins, AI Use Case Formats (2025-02-19) :: View in browser 👉 Take our new course, Mastering Prompt Engineering for Marketers! Finding Your First AI Win Last week, a member of our community shared something that hit home: “My CMO is pushing us to implement AI, but with our workload and deadlines, […]

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In-Ear Insights Deconstructing Generative AI Use Cases

In-Ear Insights: Deconstructing Generative AI Use Cases

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss deconstructing generative AI use cases. You will learn how to cut through the hype and understand how to truly use AI to solve real problems. You’ll discover a practical framework to break down complex AI initiatives into manageable steps. This episode […]

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INBOX INSIGHTS, January 29, 2025: Prioritizing People, AI Models vs Apps

INBOX INSIGHTS: Prioritizing People, AI Models vs Apps (2025-01-29) :: View in browser 👉 Pre-register for our new course, Mastering Prompt Engineering for Marketers! Why Your AI Implementation Will Fail Unless You Prioritize People “We need to implement AI now—our competitors are leaving us behind.” That’s what a client told me last week. But when […]

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Organizational Health

Organizational Health

This post was originally featured in the December 11th, 2024 newsletter found here: INBOX INSIGHTS, December 11, 2024: Organizational Health, AI Models Why Organizational Health Outshines Tech Trends Every Time I just finished another conversation where a client was panicking about not having the latest AI tool. After walking them through their actual needs, I […]

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12 Days of AI Use Cases Day 9: Quality Assurance

12 Days of AI Use Cases Day 9: Quality Assurance

Welcome to the 12 Days of AI Use Cases! This week: Quality Assurance In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case through […]

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INBOX INSIGHTS, December 11, 2024: Organizational Health, AI Models

INBOX INSIGHTS: Organizational Health, AI Models (12/11) :: View in browser ✅ Download our newly revised Unofficial Guide to the LinkedIn Algorithm, just updated with new information from LinkedIn Engineering! Why Organizational Health Outshines Tech Trends Every Time I just finished another conversation where a client was panicking about not having the latest AI tool. […]

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