This post was originally featured in the January 29th, 2025 newsletter found here: INBOX INSIGHTS, January 29, 2025: Prioritizing People, AI Models vs Apps Why Your AI Implementation Will Fail Unless You Prioritize People “We need to implement AI now—our competitors are leaving us behind.” That’s what a client told me last week. But when […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the importance of a skills matrix assessment in today’s rapidly evolving work environment. You’ll understand what a skills matrix assessment is and why it’s essential for navigating today’s rapidly changing work environment. You’ll discover how to pinpoint exactly where your team’s […]
Read More… from In-Ear Insights: What Is a Skills Matrix Assessment?
INBOX INSIGHTS: Finding Clarity, Dealing with Missing Data (2025-02-05) :: View in browser 👉 Take our new course, Mastering Prompt Engineering for Marketers! Finding Clarity When Everything Feels Overwhelming I’ve been waking up with a sense of dread every day for a few weeks. I know I’m not alone. A lot of us are struggling […]
Read More… from INBOX INSIGHTS, February 2, 2025: Finding Clarity, Dealing with Missing Data
INBOX INSIGHTS: Rooted In The Basics, Marketing Jobs Report (2025-01-08) :: View in browser ✅ Download our newly released 2025 Marketing Trends Report! Rooted: to Establish Deeply and Firmly I know a lot of people have New Year’s traditions. We at Trust Insights are not excluded from that. As Michael Scott said, “I’m not superstitious, […]
Read More… from INBOX INSIGHTS, January 8, 2025: Rooted In The Basics, Marketing Jobs Report
Welcome to the 12 Days of AI Use Cases! In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case through the lens of the Trust […]
Read More… from 12 Days of AI Use Cases Day 11: Crisis Communications Simulation
INBOX INSIGHTS: Happy Holidays From Trust Insights! (12/18) :: View in browser ✅ Download our newly released 2025 Marketing Trends Report! Trust Insights’ Top-Performing Content for 2024 It’s the end of the year. This has been simultaneously the fastest and slowest year ever. I feel like January happened eight years ago, and at the same […]
Read More… from INBOX INSIGHTS, December 18, 2024: Happy Holidays From Trust Insights!
INBOX INSIGHTS: Validating Ideas With User Stories, Everything Can Be Measured (11/13) :: View in browser 🎨 Download our new free Generative AI for Image Generation Prompt Guide! Validate Marketing Ideas With User Stories Disclosure: Katie is traveling for MarketingProfs B2B Forum this week, and so we took the transcript from our workshop, extracted a […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the crucial topic of AI readiness for businesses. Discover the essential steps to determine if your organization is truly prepared to leverage AI effectively. Learn how to avoid common pitfalls and misconceptions surrounding AI implementation. Gain valuable insights into maximizing your […]
Read More… from In-Ear Insights: AI Readiness at MarketingProfs B2B Forum
INBOX INSIGHTS: Take Care of Yourself, Emerging Trend Identification (11/6) :: View in browser 🎨 Download our new free Generative AI for Image Generation Prompt Guide! Take Care of Yourself This Week This week in the United States is a hard one. We’ve been building toward this presidential election for months. As I […]
INBOX INSIGHTS: Undoing Toxic Cultures, AI-Powered Buyer Journeys (10/30) :: View in browser 🎨 Download our new free Generative AI for Image Generation Prompt Guide! How Can We Undo a Toxic Culture? We’ve all been there. We’ve shown up to jobs that are just a paycheck. They don’t care about us, and we don’t care […]
Read More… from INBOX INSIGHTS, October 30, 2024: Undoing Toxic Cultures, AI-Powered Buyer Journeys
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