So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about the surprising performance of large language models in a […]
Read More… from So What? Q4 2024 Large Language Model Comparison and Bakeoff
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the crucial topic of AI readiness for businesses. Discover the essential steps to determine if your organization is truly prepared to leverage AI effectively. Learn how to avoid common pitfalls and misconceptions surrounding AI implementation. Gain valuable insights into maximizing your […]
Read More… from In-Ear Insights: AI Readiness at MarketingProfs B2B Forum
This data was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 16, 2024: Do You Need to Be An AI Expert, Economic Indicators Part 3 In this week’s Data Diaries, we’re wrapping up our three part series on economic indicators. In part 1, we talked about what economic indicators are. […]
This content was originally featured in the October 9th, 2024 newsletter found here: INBOX INSIGHTS, October 9, 2024: AI and Annual Planning, Economic Indicators Part 2 Catch the replay of our recent talks! Katie’s MAICON talk, Managing the People who Manage AI Chris’ MAICON talk, The Future of AI is Open Chris’ INBOUND24 workshop, Building […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss navigating the unpredictable world of marketing strategic planning in uncertain times. You’ll discover valuable strategies for planning and adapting amidst unreliable data and ever-changing trends. Learn how to diversify your revenue streams and control what you can, even when external factors […]
Read More… from In-Ear Insights: Marketing Strategic Planning for Macro Trends in Uncertain Times
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about calculating share of voice and sentiment analysis using generative […]
Read More… from So What? AI-enabled Share of Voice: Halloween Special
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the new RAPPEL AI prompt framework for AI prompting, designed to simplify and improve your interactions with AI. Discover why priming the model is crucial for accurate results and how this framework helps you avoid common pitfalls. Learn how RAPPEL streamlines […]
Read More… from In-Ear Insights: The Trust Insights RAPPEL AI Prompt Framework Explained
This data was originally featured in the October 2nd, 2024 newsletter found here: INBOX INSIGHTS, October 2, 2024: Getting Lost in AI, Economic Indicators Part 1 In this week’s Data Diaries, let’s do a quick review of economic indicators and what they mean. With as many unprecedented things happening pretty much all the time now […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use AI for competitive analysis. You’ll discover how […]
Read More… from So What? Using Generative AI for Competitive Analysis
This data was originally featured in the September 25th, 2024 newsletter found here: INBOX INSIGHTS, September 25, 2024: Surviving End of Year Planning, Measuring AI Brand Strength In this week’s Data Diaries, we’re wrapping up our three part series on economic indicators. In part 1, we talked about what economic indicators are. In part 2, […]
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